Amadeus is changing how the world travels. We're a team of 16,000 professionals and 149 nationalities, working together to transform travel. Our technology powers new ways to make travel simpler, more connected and accessible. Join us to help millions of people across the globe travel better. As a travel technology company we build the critical solutions that help airlines and airports, hotels and railways, search engines, travel agencies, tour operators and other travel players to run their operations and improve the travel experience, billions of times a year, all over the world.
Area Description
The Corporate Insights and Analytics team is responsible for transforming data into meaningful insights to enhance marketing and communication strategies. By collecting and analyzing both quantitative and qualitative data, the team provides valuable recommendations that improve decision-making and optimize performance across corporate digital channels. Additionally, the team oversees the governance of marketing and communication data, ensuring the effective use of tools for data collection, analysis, and visualization.
Project description
As a participant in this internship, you will gain hands-on experience in marketing data analysis, visualization, and strategic insights. You will be involved in projects that focus on measuring audience behavior, evaluating marketing effectiveness, and enhancing decision-making through data-driven strategies. This experience will allow you to apply analytical skills to real-world business challenges and contribute to optimizing marketing performance.
Accountabilities
• Support data collection efforts to track marketing activities and audience engagement.
• Assist in analyzing large datasets to measure campaign performance and identify trends.
• Ensure data quality assurance and accuracy across different platforms.
• Participate in the creation of dashboards and reports that visualize key marketing insights.
• Help optimize the customer journey through data-driven recommendations and testing.
Learning
• Develop proficiency in data collection, analysis, and visualization tools.
• Gain hands-on experience in marketing analytics and conversion rate optimization.
• Enhance problem-solving skills through real-world data challenges.
• Learn how to apply data-driven insights to improve marketing strategies.
• Improve your ability to communicate data findings effectively through reports and presentations.
• Build knowledge in data governance and quality assurance best practices.
• Develop a strong foundation in digital marketing performance metrics and KPIs.
Requirements
• Have a good command of English
• Have a strong interest in data analysis, marketing, and digital strategy.
• Be a team player with good communication skills.
• Show a willingness to learn and adapt to new tools and methodologies.
• Possess basic knowledge of data analysis tools (e.g., Excel, Google Analytics, Power BI, Tableau, Python, or R is a plus).
• Demonstrate analytical thinking and problem-solving abilities.
• Be detail-oriented with a focus on data accuracy and quality.
Please note that the duration of the internship will be 6 months and may be extended for a further 6 months.
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